Regulatory AI Assistant Launch - Get Answers to Compliance Questions Without the Wait
FDA and FTC compliance questions come up constantly during product development — and most of them don't need outside counsel. They need a fast, accurate answer so the team can keep moving. Truli's Regulatory AI Assistant was built for exactly that: a compliance-focused AI that knows the rules, understands the context, and gives your team a real answer instead of a search results page.

Catherine Zhou
| Co-founder at Truli

The gap between having a compliance question and getting a useful answer is one of the most common bottlenecks in product development. A founder reformulating a protein bar at 10pm doesn't have access to their regulatory attorney. A marketing manager writing copy for a new campaign can't always tell when a claim crosses the line. Truli's Regulatory AI Assistant is built to close that gap.
Ask in Plain English, Get Regulatory-Grounded Answers
You don't need to know the CFR citation to ask a compliance question. Ask in plain English — "Can I say this product supports heart health?", "What do I need to put on the label if I'm making a gluten-free claim?", "Is this structure/function claim going to get me in trouble?" — and the AI will give you an answer grounded in actual FDA and FTC guidance, with the relevant regulatory context included.
This isn't a generic large language model being asked to guess. It's a compliance-focused assistant trained on the regulatory framework that governs supplements and food — the same rules your products are held to.
Faster Decisions Without Replacing Legal Counsel
The AI Assistant is designed to give your team a fast, well-informed first answer — the kind that helps you make better decisions during development, write better briefs for counsel, and stop spinning on questions that have known regulatory answers. For the questions that do require legal advice, you'll go into that conversation better prepared.
How it works
Open the AI Assistant from your Truli dashboard and ask your question. You'll get a clear, direct answer with the relevant regulatory background. Conversations are saved so you can reference them later, share them with your team, or come back when the question comes up again during a reformulation or campaign review.
Available Whenever Your Team Needs It
Compliance questions don't wait for business hours. New product development happens nights and weekends. Campaign copy gets reviewed at the last minute. The AI Assistant is available any time your team needs it — no scheduling, no intake forms, no waiting for a response.
Start asking
The Regulatory AI Assistant is live on your dashboard. Open a new chat and ask your first question. Whether you're evaluating a claim, reviewing a label, or trying to understand a regulation, it's the fastest way to get a compliance-grounded answer without picking up the phone.
A note from Truli: Truli is not a law firm, and this article does not constitute or contain legal advice or create an attorney-client relationship. When determining your obligations and compliance with respect to relevant laws and regulations, you should consult a licensed attorney.
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